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McDonald Success Story, Journey


 McDonald Success Story, History, Journey

McDonald

McDonald's is an American fast-food company. McDonald’s is world's largest food service organization. As of 6 July 2022 its net worth is $185.97 billion. It is the leading food chain. The company operates franchises around the world. Some of the company's restaurants are owned and operated by independent businessmen.

Who made McDonald's?

It was founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They started their business as a hamburger stand and later turned the company into a franchise having a Golden Arches logo being introduced at a location in Phoenix, Arizona in 1953.

How it's name is McDonald?

The word McDonald was the name of the family and that family was also called McDonald. Richard (dick) and Maurice (mac) McDonald were also called the McDonald brothers. The McDonald brothers were born in Manchester, New Hampshire, to Patrick McDonald and Margarete McDonald.

How McDonald start?

In 1935 this family sifted into Hollywood in America. In the late 1920s, they did high school diplomas. Later Richard McDonald and Maurice McDonald began working as set movers and handymen at a motion picture film studio. They also open a movie theater but that didn’t go well. In 1737 they move to Monrovia in California. McDonald's brothers started a short food stand named the air domed near California airport. In addition to their 15-cent hamburger, the menu also includes a hotdog, cheeseburger, soft drinks, milk, coffee, potato chips, and a slice of pie. This food stand goes well.
In 1940, both the brothers decided to take a little shop for rent. McDonald brothers moved the building 40 miles east to a bigger city: San Bernardino. They name their restaurant McDonald barbeque. Their menu contains 25 items. After 8 years of opening their restaurant in these 8 years, they realize that there is more benefit in selling the hamburgers than they change the menu.
McDonald's brother's goal is to make 1 million dollars before they turned 50. They also change some other things from their restaurant. A stainless steel grill replaced the old iron version because it could cook more burgers. Paper and plastic replaced cutlery and plates, and dishwashers. Later they change their restaurant name to only McDonald's. Later they sold only hamburgers, cheeseburgers, potato chips, coffee, soft drinks, and apple pie. They decided to start a self-service. Instead of relying on waiters and waitresses, the McDonald brothers installed a self-service counter. Instead of cooking each meal to order, they prepared their burgers ahead of time and kept the food warm under high-powered heat lamps.
Most people like this self-service system. Later McDonald's became more and more famous. A year later they were serving lots of customers who didn’t want to wait for their meals: high school students, cab drivers, travelers, and busy families. Later their sales increase and then both the brother decided to give their franchise to people so the people can make other restaurants in other cities with this name and give some of the profit to these brothers.

When McDonald's brother meets ray Kroc:

In 1954, the McDonald brothers hired Ray Kroc as their franchise agent. Kroc took 1.9 percent of the gross sales, of which the McDonald brothers got 0.5 percent. The person who got the first franchised McDonald's was Ray Kroc. Ray Kroc was a businessman and two years later also almost 100 franchises of McDonald's was opened in America and most of those franchised were owned by Ray Kroc. Ray Kroc was a very fast businessman and later McDonald's became more popular.

Ray Kroc owned McDonald

Later on the relationship between Ray Kroc and McDonald's brother was not good because Ray Kroc wanted to do business according to his own will and McDonald's brother didn’t agree with Ray Kroc. In the meanwhile most people like McDonald's burgers and chips.
In 1961 Ray Kroc decided to buy all the rights of McDonald's from the McDonald brothers. Ray Kroc offer 2.71 million to McDonald's brothers and McDonald's brothers liked Kroc offer so much that they accepted this. After 24 years of the restaurant business, McDonald's brothers sold out McDonald's for 2.71 million dollars to Ray Kroc. Later McDonald's was owned by Ray Kroc. Later due to Ray Kroc's business skills McDonald's becomes the most popular restaurant in America within the next two years. In 1964 the first New Hampshire McDonald’s opened on South Willow Street in Manchester, a block from the childhood home of the McDonald brothers. The 596th franchise opened just around the time Dick retired.
On November 30, 1984, Richard McDonald, the first cook behind the grill of a McDonald's, was served the ceremonial 50 billionth McDonald's hamburger by Ed Rensi, then-president of McDonald's USA, at the Grand Hyatt hotel in New York City.
Ray Kroc made most of the profit from McDonald's. Later after seeing the popularity of McDonald's in America Ray Kroc decided to make the branch of McDonald's outside America. The later first branch of McDonald's was made in Canada. Later McDonald's became more famous.
Ray Kroc step down as a CEO in 1968 but still, he was playing an active role in McDonald's.
After selling the McDonald's to ray Kroc both the brother started there on life. Richard (Dick) McDonald returned to Bedford, N.H., a suburb of Manchester, and married the girl which he liked from West High School. One day he took his step-grandson to the South Willow Street McDonald’s. He lost a lot of points with the boy because he not only had to stand in line, he had to pay.
On the other hand, another brother Maurice (Mac) McDonald spend the rest of his life in California.

Death of McDonald brothers:

Maurice McDonald died of heart failure at his home in Palm Springs, California, on December 11, 1971, at the age of 69. He was buried at Desert Memorial Park, in Cathedral City, California. And the brother of Mac Richard McDonald also died from heart failure in a nursing home in Manchester, New Hampshire, on July 14, 1998, at the age of 89. He was buried at the Mount Calvary Cemetery in Manchester.

Film on the story of McDonald:

In 2016 film "The Founder" was made on the Ray Kroc and his business relationship with the McDonald brothers, Richard McDonald is played by Nick Offerman, and John Carroll Lynch portrays Maurice McDonald.

Death of Ray Kroc:

In 1984 Kroc’s died and at the time of ray Kroc’s death, the McDonald’s system had grown to just under eight thousand restaurants in thirty-two countries around the world. Today Ray Kroc is credited as the founder of world's largest food chain because Kroc purchased it after working with McDonald’s brothers. McDonald's restaurants in 120 countries and serve almost 68 million customers each day. McDonald's operates 37,855 restaurants worldwide, employing more than 210,000 people as of the end of 2018. There are only a few countries where is not any branch of McDonald and one of that countries is North Korea.

Facts about McDonald's:

  • There is also a university whose name is McDonald Hamburger University in this university students learn how to make hamburgers and other recipes. More than 5,000 students attend Hamburger University each year and over 275,000 people have graduated with a degree in Hamburgerology.
  • There are more restaurants of McDonald than hospitals in the United States.
  • By 2006 McDonald owned 90% stakes in chipotle but they sold it just to focus on McDonald's.
  • Some McDonald's restaurants have the weirdest and most unique décor like
    1. Looks like the oldest when McDonald built for the first time.
    2. Located inside a decommissioned plane.
    3. Designed in the art deco style of the 1920s.
    4. On top of the large McDonald's restaurant there is a statue of a NASA astronaut holding a container of fries.
    5. Opened on a riverboat that closed in 2000.
    6. Looks much more like a house than a standard fast-food franchise.
    7. Located in the historical building.
    8. Design built in the shape of the fast-food restaurant's iconic Happy Meal box.
    9. In the oldest bank building.
    10. Build inside a beautiful Western Railway Station.
  • McDonald's in Hong Kong also offers a variety of wedding packages.
  • No one knows who create the clown mascot.
  • McDonald's was the largest toy distributor in the world each year it gives away around 1.5 billion toys with Happy Meals.

Relationship of Ronald McDonald House with McDonald:

According to Ronald McDonald House
"McDonald’s has been an RMHC Founding Mission Partner since 1974."

Mcdonald's helps RMHC (Ronald McDonald House) in their core program so they continue to provide help, valuable sources, and support to millions of children and their families.

“The entire McDonald’s system (owner/operators, suppliers, employees, and customers) has helped us support families with sick children by providing stability and vital resources.”

Mission:

The company always put customers satisfaction as their first priority according to them their mission is

“Our mission is to make delicious feel-good moments easy for everyone.”

And about their values they say,

“When we live our values every day and use them to make decisions - big and small – we define McDonald’s as a brand our people, and the people we serve can trust.”

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