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Karsanbhai Patel Success Story

Karsanbhai Patel Success Story

Karsanbhai Patel


Karsanbhai Patel is an Indian millionaire businessman and industrialist who founded the Nirma group, which has large holdings in cement, detergents, soaps, and cosmetics. He also established world-class industrial and research facilities throughout India. He went public with Nirma in 1993 and later kept it private in 2012. In addition, he is active in education and philanthropy. In Ahmedabad, he established the Nirma Institute of Technology and the Nirma University of Science and Technology. He is also the founder of the Nirma Education and Research Foundation as well as the Nirma Foundation.


Karsanbhai Patel's upbringing was marked by poor origins and a strong work ethic. Patel was born in 1945 in Ruppur, Gujarat, India, into a modest household with low financial resources. Despite the limitations of his humble beginnings, he demonstrated tremendous determination and a thirst for knowledge. Patel's childhood was distinguished by hard labour and a strong feeling of duty, as he assisted his family in their small-scale business of hand-making detergent powder. He finally created a formula for a low-cost and effective detergent, laying the groundwork for what would later become Nirma Limited. Karsanbhai Patel's unwavering pursuit of perfection and ability to spot opportunities at a young age enabled him to become a successful entrepreneur, changing the detergent sector in India and leaving a lasting impression on the commercial scene.


Karsanbhai Patel graduated from a small college in Gujarat with a BSc in Chemistry at the age of 21. He did not seek higher education since he wanted to work and earn money. He worked as a lab technician at the Lalbhai group's New Cotton Mills in Ahmedabad and the Gujarat government's Geology and Mining Department. During his employment, he received practical knowledge and expertise in chemistry and business.

Early career:

Karsanbhai Patel began his career as a clerk at A. Besse & Co., a commercial corporation in Aden, Yemen, in 1958. He acquired the fundamentals of business and accounting there. He also worked as a petrol vendor at a gas station. He saved money and got valuable skills for future endeavors.
He returned to India in 1958 and stayed in Bombay (now Mumbai). He established his own spice trading company, Reliance Commercial Corporation. He quickly moved into other commodities, such as sugar, rice, jute, and so on, by supplying higher-quality items while accepting lower earnings than his competitors. His company expanded swiftly, and he developed a dedicated consumer base.

The founding of Nirma:

Patel switched his attention to synthetic fabrics after believing that the firm had gone as far as it could with commodities. In 1966, he made his first effort into backward integration by opening the first Reliance textile mill in Naroda, Ahmedabad. He popularized the "Vimal" brand, which was known for its high quality and wide range of materials.
He progressively built Reliance into a petrochemicals powerhouse, subsequently adding plastics and power generation to the company's activities, continuing a philosophy of backward integration and diversification. He also made forays into the telecommunications, media, retail, and financial services industries. He established world-class manufacturing and research facilities in India and abroad. He also bought other businesses to build his empire.
After nationalized banks declined to support him, Patel took Reliance public in 1977. He sold shares to millions of small investors at low prices, building a devoted shareholder base. He also gave them generous dividends and bonus stock. He was credited with making the stock market accessible to the typical Indian investor.

Controversies and Challenges:

Throughout his career, Patel was accused of market manipulation, tax evasion, favoritism, and corruption. He was embroiled in a number of court fights and political squabbles with his rivals and regulators. Among the notable examples were:
  • The Bear Cartel episode:

  • In 1982, a group of Calcutta stock brokers attempted to short sell Reliance Industries shares in order to lower their price. To counteract this, Patel rallied his supporters to purchase the shares, creating artificial scarcity in the market. To address the crisis, the Bombay Stock Exchange was forced to close for three days.
  • The Bombay Dyeing Feud:

  • In 1984, Patel began a heated competition with Nusli Wadia of Bombay Dyeing for control of India's polyester output. For several years, the two firms engaged in pricing wars, media campaigns, court battles, and political lobbying.
  • The Ramnath Goenka case:

  • In 1986, Ramnath Goenka of The Indian Express accused Patel of using dishonest ways to secure an import license for PTA (purified terephthalic acid), a raw ingredient needed in the manufacturing of polyester. The journal released a series of articles alleging Patel's wrongdoing and influence peddling.
  • The V.P. sigh episode:

  • Patel was investigated by then-finance minister V.P. Singh in 1987 for allegedly avoiding taxes and smuggling foreign cash. Patel allegedly used his political connections to depose Singh and restore Rajiv Gandhi to power.
Despite these obstacles, Patel was able to maintain his upward trajectory. Many people admired and respected him for his vision and accomplishments.

Awards and Legacies:

Karsanbhai Patel died on July 6, 2002, in Mumbai, of a massive stroke. He left behind a $15 billion business empire and a family of four children, including Mukesh and Anil Patel, who inherited his money and enterprises. He also left a legacy of millions of stockholders and employees who looked up to him as a mentor and leader.
In 2016, Patel was posthumously awarded the Padma Vibhushan, India's second-highest civilian award, for his contributions to trade and industry. Several more prizes and recognitions were bestowed upon him during his lifetime, including:
  • The Indian Merchants' Chamber's Karsanbhai Patel Memorial Award (2002).
  • The Economic Times Lifetime Achievement Award for Corporate Excellence (2001).
  • The Dean's Medal by The Wharton School, University of Pennsylvania (1998).
  • The Man of the Century Award by Chemtech Foundation and Chemical Engineering World (2000).
  • The Indian Entrepreneur of the 20th Century Award by the Federation of Indian Chambers of Commerce and Industry (2000).


"Nothing is a sin when you obey the orders of a priest." ~ Karsanbhai Patel

"If you don't drive your business, you will be driven out of business." ~ Karsanbhai Patel

"It takes 20 years to build a reputation and five minutes to ruin it." ~ Karsanbhai Patel

"The customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him." ~ Karsanbhai Patel

"The only way to grow is to challenge yourself." ~ Karsanbhai Patel

"Success is not a destination, it is a journey." ~ Karsanbhai Patel


Karsanbhai Patel, hailed as one of India's greatest visionaries and iconic business tycoons, has left an indelible mark on the country's business landscape. His remarkable journey from humble beginnings to founding Nirma Limited, a leading consumer goods company, has made him an inspiration for countless aspiring entrepreneurs. Patel's unwavering determination, innovative spirit, and commitment to quality have not only led to his own success but also created immense value for society through affordable and high-quality products. Karsanbhai Patel's entrepreneurial legacy serves as a beacon of hope for those seeking to carve their own path to success while positively impacting the world around them.

"We have to change our thinking and our approach towards the customer. If we make the customer happy, he will make us happy."~ Karsanbhai Patel

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